What is App4Sales?

App4Sales is a B2B sales platform that combines a sales app for sales representatives with a B2B webshop for customers. It helps businesses manage orders more efficiently, keep product catalogs up to date, and offer customers a simple way to place orders online or offline.

Why businesses need App4Sales

Many B2B companies still rely on manual processes like email, phone calls, or paper catalogs when taking orders. This often leads to errors, longer processing times, and limited availability for customers.

App4Sales solves these challenges by providing digital tools that speed up ordering, reduce mistakes, and improve the customer experience. Whether you sell at trade shows, in the field, or through repeat customer orders, App4Sales makes the process smoother.

Key components of App4Sales

Sales App for Reps

The App4Sales Sales App is designed for sales representatives and agents who need quick and reliable tools in the field – during customer visits, trade fairs and in showrooms. 

  • Access a digital catalog with filters, search, and lookbooks.
  • Place orders directly in the app during customer visits.
  • Works offline so you can sell even without internet, syncing later when connected.
  • View customer-specific pricing, discounts, and order history.

B2B Webshop for Customers

The App4Sales B2B Webshop is a self-service ordering portal for customers.

  • Customers can place orders 24/7.
  • Easy browsing with categories, search filters, and collections.
  • Integration with ERP ensures real-time stock levels and accurate prices.
  • Personalized customer login with individual pricing and discounts.
  • Quick reorder option for frequently purchased products. Responsive design for use on desktop, tablet, and mobile devices.

Integration with ERP systems

App4Sales integrates with leading ERP systems such as Exact Online, SAP Business One, Visma, Fortnox, Microsoft Business Central, and many more. See all integrations here. This two-way integration ensures that your data is always in sync:

  • From ERP → App4Sales: products, customers, prices, stock, order history.
  • From App4Sales → ERP: sales orders, new customers, stock changes.


If your business does not use an ERP system, App4Sales can also work standalone with file import/export (CSV or XLSX) for daily updates.

Who uses App4Sales?

App4Sales is used by businesses across different industries where B2B order management is key.

  • Fashion: manage seasonal collections, fast-changing assortments, and multiple sizes or colors.
  • Food and Beverage: process frequent orders quickly and keep stock updated.
  • Home Deco: handle large product catalogs with many variations and design collections.
  • Wholesale: centralize orders from different customer groups and streamline bulk purchasing.
  • Beauty: manage wide product ranges, personalized pricing, and frequent promotions.
  • Jewellery and Accessories: present high-detail catalogs and manage small but high-value stock efficiently.
  • Toys: keep assortments updated, manage age categories, and sell at trade shows with offline functionality.
  • Electronics: manage technical specifications, product bundles, and multi-currency pricing.

Conclusion

App4Sales makes B2B sales easier for both you and your customers. With the combination of a sales app and a customer-facing webshop, you get one complete solution for order management — online, offline, and fully connected to your ERP.

Still curious about something? Don’t worry — we know every business works a little differently. If you’ve got questions or want to see how App4Sales could fit your company, just reach out. We’re always happy to help. Contact us here