In the fast-moving eyewear industry, collections change often and orders need to be processed quickly. App4Sales gives your team and customers one platform to manage every step of the sales process – whether during customer visits, at international optical fairs, or through a 24/7 B2B webshop.
The eyewear industry moves fast, with new collections each season and constant restock demands. Sales reps need to track pricing, availability, and product details during visits, while opticians expect quick, smooth ordering. Fairs add another layer of intensity, making it essential for brands to have tools that combine flexibility, accuracy, and professionalism.
With App4Sales, you bring all sales moments into one digital environment:
Trade shows and optical fairs, such as Bold Optical Fair, Silmo and Opti, remain a key moment for eyewear companies to present new collections. With App4Sales, your team can display the full digital catalog, scan QR codes on frames, and place orders directly in the app – even without an internet connection. After the fair, all data syncs automatically to your ERP-system, so follow-up becomes faster and more accurate.
App4Sales offers both a Sales App and a B2B Webshop, giving optical companies the flexibility to serve customers in multiple ways:
Sales reps can take orders anytime, anywhere, even at fairs or showrooms with poor internet.
Present your full eyewear collection visually, including different frames, colors, and sizes — ideal for reps and customers browsing online.
Quickly add products by scanning frame codes, reducing errors
Sync orders, stock values, and customer data seamlessly between systems.
Automatically show the right prices and discounts for each customers, whether in the app or webshop.
Optical retailers can log into the B2B Webshop to place repeat or restock orders themselves – saving time for both sides.
The optical and eyewear industry demands speed, accuracy, and flexibility. With App4Sales, you can give your sales reps the tools they need to succeed, while offering customers the freedom to place orders themselves. Whether you’re showcasing a new collection or handling daily restocks, App4Sales keeps your business connected, professional, and efficient.
Get in touch with us today and discover how App4Sales can help your optical and eyewear business grow — both at fairs and beyond.