Tim’s Centre, an international wholesaler of personal care and household products, has streamlined its order process with App4Sales and Core-portal Basic. By digitizing sales and integrating with Exact Online, the company has reduced manual work, saved hours daily, and achieved a 30% increase in order volume.
Tim’s Centre B.V. is an internationally operating wholesaler and distributor of personal care and household products. Located near the Port of Rotterdam, the company now exports to over 40 countries worldwide.
Just a few years ago, orders at Tim’s Centre were still entered manually using Excel. With steady year-over-year growth, the need to professionalize and automate the sales process became increasingly urgent. The company began searching for a partner that could support them in digitally transforming their order management.
Tim’s Centre connected with App4Sales during this search. The combination of App4Sales Sales App and Core-portal Basic, integrated with their existing Exact Online environment, turned out to be a perfect fit for their way of working. This allowed them to immediately begin digitizing their sales process—without disrupting other business operations.
After a smooth onboarding, App4Sales integrated seamlessly with Exact Online. Thanks to the clear CMS guidance and user-friendly interface, the team was able to start using the app quickly and independently. Orders are now placed directly from the showroom and automatically forwarded to the ERP system.
“App4Sales customer support was extremely helpful during onboarding. The CMS is explained in a clear way and easy to use, even without technical knowledge.”
Tim Storm
CEO, Tim's Centre
A key factor in Tim’s Centre’s successful digital transformation was the smooth integration with Exact Online. App4Sales and Core-portal Basic connect directly to their existing ERP system, enabling real-time synchronization of products, stock levels, prices, and customer data.
This two-way connection ensures that orders placed through the app or portal are instantly sent to Exact Online, where they are processed without manual input. It also allows the team to work with up-to-date information at all times—without needing to switch systems.
Curious how the integration works? Read more about our Exact Online integration here.
With App4Sales and Core-portal Basic, Tim’s Centre has significantly improved efficiency in the sales process. Orders are sent straight to the warehouse, where order picking can begin immediately. This saves the office team an average of three hours per day and greatly reduces the chance of errors.
In addition to time savings, the software has also driven growth. Since implementing App4Sales, Tim’s Centre has seen a 30% increase in order volume. The average order value has also gone up.
“Now that customers can see real-time stock levels and professional product photos, they order more—and more often. The visual aspect really makes a difference.”
Tim Storm
CEO, Tim's Centre
The improvements also benefit customers visiting the Tim’s Centre showroom. With access to up-to-date stock information beforehand, they can make quicker purchasing decisions on-site.
“Customers want to be helped quickly, and with App4Sales, there’s no need to keep them waiting. They really appreciate that.”
Tim Storm
CEO, Tim's Centre
With a well-structured and efficient sales process in place, Tim’s Centre can now fully focus on what matters most: growing the business. The company is actively expanding into new countries and broadening its product range. At App4Sales, we’re proud to support that vision by providing software that grows along with our customers’ ambitions.